ABOUT US
What we do
Robertson Collaborate is a strategic marketing and go-to-market (GTM) consultancy helping growth businesses deliver results. Based in Scotland and established in 2009, we combine strategic thinking with hands-on support.
We help clients grow their business
We align your business goals with the right marketing mix to drive commercial growth. By understanding your business model and ambitions, we create the foundations for sustainable success — and help you execute the plan.
What challenges do you help solve?
- How to unlock new revenue growth
- How to grow your business internationally
- How to become more customer-led
- How to adopt AI and digital tools for impact
- How to find the right partners to scale
- How to evaluate the ROI of your marketing and digital investments
What do we get from working with you?
- Clear, jargon-free strategic advice you can act on
- A trusted partner who can guide your strategy, structure and execution
- Experienced professionals with deep GTM, digital and marketing expertise
- Access to proven frameworks and planning methodologies
- Help navigating marketing tools, channels and trends
- Recommendations and introductions to trusted delivery partners
Need help finding or managing an agency?
Yes. After your strategy and plan are in place, the next step is often finding the right partner agency or agencies to work with. Not all agencies are the same, and we can recommend those we think will best meet your requirements, budget, and be the best fit for you. We can also help write agency briefs and guide you through a tender process.
We have an agency – do we also need a consultant?
Often, we find that companies are following the advice of their marketing agency but don’t feel they have the know-how to properly brief the agency or assess its performance, particularly whether the agency is making the best use of their budget. We are an independent set of eyes to help guide you and evaluate what you have in place.
What won’t you do for us?
- We won’t design your brand
- We won’t build your website
- We won’t tweet for you
- We won’t contact the press for you
- We won’t create Google ads for you
- We won’t build your customer relationship management system. However, we can advise you on who could do these for you and direct that whole process with you and your internal team and with any external partners if wanted.
Worried about cost?
Most small and even micro-businesses are pleased to discover they can. We offer a one-off, affordable marketing snapshot review or marketing sprints. Snapshots are designed for smaller businesses or those seeking high-impact guidance, while marketing sprints focus on a specific pain point or opportunity. Both are a fast, practical way to get expert input without the long-term commitment.
The way forward
We offer flexible support. We can work together in whichever way suits you – as your fractional or outsourced CMO or to provide support to your existing in-house marketer. We can work with you one day a week, a month, or whatever is required. We can strengthen your internal team, lead a one-time project, or support your growth over time. Our job is to help you market better, execute faster and grow smarter.
