Senior growth support for technology-led businesses
Robertson Collaborate provides senior sales, marketing and product support to technology and data-led businesses in Scotland, bringing clarity to your go-to-market strategy and delivering commercial impact.
Building momentum, stage by stage
We work with founders and leadership teams to establish early momentum, scale effectively and navigate the complexity of growth across new markets. Embedded within your team, we support sharper decision-making and build sustainable growth.
How it works
Our services
Go-to-Market Clarity & Action Plan
When growth becomes harder, the go-to-market model is often the issue. Robertson Collaborate works with founders and leadership teams to bring clarity across sales, marketing and product, reducing missteps, improving focus, and helping businesses make faster progress towards sustainable growth.
Commercial Growth Sprints
Sometimes the challenge is already clear: entering a new market, improving conversion, building a partner channel, or refining positioning as the business scales. These focused sprints help leadership teams solve specific commercial challenges quickly through structured thinking and practical action.
About us
At a glance.
client projects
in-depth case studies
5* Google reviews
About us
At a glance.
250+
client projects
10+
in-depth case studies
5/5
client satisfaction
Delivering on our word
Every client has expressed a high level of satisfaction with our service.
Chroma Ventures
Chroma Ventures invests in early-stage and growth technology businesses. Robertson Collaborate supported its launch while providing commercial and go-to-market advice to portfolio companies as they navigated early growth.
Broker Insights
Broker Insights is a leading UK insurtech, connecting brokers and insurers through its data and distribution platform. Robertson Collaborate helped establish its go-to-market foundations from inception, before John later joined the business as CMO to lead the marketing function.
Thorntons Law
Thorntons Law is one of Scotland's largest independent law firms. Robertson Collaborate strengthened client acquisition, market positioning, and commercial strategy across key practice areas, helping to deliver growth.
The Data Lab
The Data Lab is one of Scotland's national innovation centres, connecting industry with world-class data science expertise. Robertson Collaborate helped establish its go-to-market foundations, shape stakeholder engagement and support its national launch.
Entrepreneurial Scotland
Entrepreneurial Scotland connects and develops Scotland's current and future leaders through its member network and leadership programmes. Robertson Collaborate helped unify its proposition, platforms and systems, establishing the foundations for membership growth.
The team
John Robertson
CO-OWNER
With 25+ years of experience in senior sales, marketing and product management roles, John has worked with high-growth tech companies and SMEs. His main areas of expertise are go-to-market and customer acquisition and retention strategies for B2B and B2C businesses.
Catherine Robertson
FOUNDER
Catherine has worked with businesses across multiple sectors and leads the firm’s operations, ensuring ideas are translated into action and projects are delivered effectively.